| Campaign | Spend | Clicks | Impr. | Leads | CTR | CPC |
|---|---|---|---|---|---|---|
| Search | Arrow Boards Message Signs & Custom Signs | Specialty | $79.84 | 32 | 647 | 0 | 4.95% | $2.50 |
| Search | Traffic Control Equipment Rentals | Rental Intent | $68.02 | 32 | 484 | 2 | 6.61% | $2.13 |
| Search | Traffic Safety Equipment Sales | Buy Intent | $2.34 | 1 | 3 | 0 | 33.33% | $2.34 |
| Total | $150.20 | 65 | 1,134 | 2 | 5.73% | $2.31 |
| Campaign | Spend | Clicks | Impr. | Leads | CTR | CPC |
|---|---|---|---|---|---|---|
| Buy & Rent | Call Campaign | $216.97 | 302 | 9,370 | 0 | 3.22% | $0.72 |
| Buy & Rent | Lead Campaign | $187.13 | 238 | 9,872 | 17 | 2.41% | $0.79 |
| Buy & Rent | Traffic Campaign | $29.91 | 194 | 4,446 | 0 | 4.36% | $0.15 |
| Total | $434.01 | 734 | 23,688 | 17 | 3.10% | $0.59 |
| Campaign | Spend | Clicks | Impr. | CTR | CPC |
|---|---|---|---|---|---|
| Buy/Rent Equipment | $307.13 | 40 | 5,944 | 0.67% | $7.68 |




| Campaign | Spend | Clicks | Impr. | CTR | CPC |
|---|---|---|---|---|---|
| General | PMax | $1,534.89 | 251 | 8,567 | 2.93% | $6.12 |
| Search | Plumbing Services | $348.01 | 49 | 1,492 | 3.28% | $7.10 |
| Camera Inspection | PMax | $89.10 | 41 | 972 | 4.22% | $2.17 |
| Search | Camera Inspection | $63.66 | 51 | 1,615 | 3.16% | $1.25 |
| Test | Water Heater | PMax | $5.72 | 18 | 306 | 5.88% | $0.32 |
| Total | $2,041.38 | 410 | 12,952 | 3.17% | $4.98 |
| Campaign | Spend | Clicks | Impr. | Leads | Calls | CTR |
|---|---|---|---|---|---|---|
| Call Campaign | $846.99 | 733 | 91,564 | 0 | 29 | 0.80% |
| Leads Campaign | General | $261.28 | 99 | 7,098 | 2 | 0 | 1.39% |
| Total | $1,108.27 | 832 | 98,662 | 2 | 29 | 0.84% |










| Campaign | Spend | Clicks | Impr. | Leads | CTR | CPC |
|---|---|---|---|---|---|---|
| General | Search | ab-signworks | $146.09 | 55 | 834 | 27 | 6.59% | $2.66 |
| Campaign | Spend | Clicks | Impr. | Leads | CTR | CPC |
|---|---|---|---|---|---|---|
| Leads | Campaign | $326.98 | 257 | 5,377 | 51 | 4.78% | $1.27 |
| Leads | Campaign - Holiday Content | $82.05 | 67 | 1,837 | 10 | 3.65% | $1.22 |
| Traffic | Campaign - Copy | $59.29 | 203 | 10,071 | 0 | 2.02% | $0.29 |
| Total | $468.32 | 527 | 17,285 | 61 | 3.05% | $0.89 |
| Campaign | Spend | Clicks | Impr. | CTR | CPC |
|---|---|---|---|---|---|
| Ad Set - Signs | $303.71 | 1,081 | 59,732 | 1.81% | $0.28 |



| Campaign | Spend | Clicks | Impr. | CTR | CPC |
|---|---|---|---|---|---|
| PMAX | General | $146.63 | 100 | 1,733 | 5.77% | $1.47 |
| Search | General | $27.96 | 92 | 483 | 19.05% | $0.30 |
| Total | $174.59 | 192 | 2,216 | 8.66% | $0.91 |
| Campaign | Spend | Clicks | Impr. | Leads | CTR | CPC |
|---|---|---|---|---|---|---|
| Recruiting | Leads Campaign | $919.45 | 2,722 | 60,651 | 50 | 4.49% | $0.34 |




